Three services, with the price on the page
Our digital marketing services cover search engine optimization, content marketing and digital advertising. Each one lists everything it includes, what it costs, and where it stops working — before you get on a call.
Pick the one your situation calls for
Most businesses need one or two of these at a time, not all three. Which one depends on whether you need calls this month or calls in a year.
Search Engine Optimization
$395 to $1,250 per month
Most of what gets sold as SEO is a monthly report showing positions that moved.
- Map Pack — $395/mo: own the map listing
- Growth — $750/mo: + 3 pages a month and the technical work
- Look-First — $1,250/mo: + authority building, full velocity
- All accounts in your name, kept if you ever leave
The limit: We cannot guarantee a position, and nobody can.
Search Engine Optimization detailsContent Marketing
$450 to $900 per month
The industry standard is a 3,000-word article because a tool said longer ranks better.
- Steady — $450/mo: three pieces a month, done completely
- Engine — $900/mo: six pieces + the assets that earn links
- Every topic pulled from live search results, never a brainstorm
- The 90-day rewrite pass on everything we ship
The limit: Content is slow.
Content Marketing detailsDigital Advertising
$450 to $800 per month + your ad spend
SEO compounds but it is slow.
- LSA Only — $450/mo: the pay-per-lead channel, managed properly
- Full Funnel — $800/mo: search + LSA + retargeting, waste hunted weekly
- Break-even maths BEFORE you fund anything
- Cost per booked job reported monthly
The limit: Advertising is rented traffic.
Digital Advertising detailsWhich one you actually need
You need the phone ringing this month
Digital advertising. It starts the day the campaign is approved. It also stops the day the card stops, so treat it as a bridge rather than the plan.
Digital advertising →You want to stop renting every call
SEO. Slower, and the map listing usually moves first. The point is that in three years you are not still paying per click for the same customer.
Search engine optimization →People compare you for a week before calling
Content marketing. Pricing pages, buying guides and comparisons — the searches that happen before anyone is ready to pick up the phone.
Content marketing →Eight questions to ask every agency you talk to
Including us. If an answer here does not match what you get on a call with someone else, that is the useful part of this page.
Show me the live search results for three terms you would target.
Google answers some queries with an article and others with a map of local businesses. Those need completely different pages. Anyone who has looked will have the screenshots.
Bad answer: A keyword list with volume and difficulty columns and no screenshots of the actual results page.
What is the monthly search volume for my main term, and where did that number come from?
Volume comes from a paid database and should be quotable with a date and a source. It is a fact, not an opinion.
Bad answer: "Thousands of people are searching for this every month."
Who owns the website, the domain, the Google Business Profile and the analytics?
If the agency owns any of them, leaving costs you everything you built. It should all be in your name from day one.
Bad answer: Anything vague about "our platform" or "our hosting".
Do you guarantee rankings?
Google does not sell placement in organic results, so nobody can guarantee a position. The correct answer is no.
Bad answer: Yes, in any form, including "guaranteed page one" and "guaranteed traffic".
What is the minimum contract, and what happens in month one if I cancel?
SEO is slow, so long terms are defensible — but the term should be stated up front, not buried.
Bad answer: A twelve-month auto-renew you find out about at signature.
How will I know it worked?
The measure is calls, forms and booked jobs. Rankings and traffic are how you get there, not the point.
Bad answer: A monthly PDF of ranking positions with no call tracking attached.
Which of my competitors do you already work with?
An agency running three plumbers in one city is competing against itself with your money.
Bad answer: Refusing to answer.
What would you tell me not to spend money on?
Every real assessment finds something not worth chasing. An agency that finds nothing is selling, not assessing.
Bad answer: Everything is an opportunity.
45 industries with the search demand already mapped
Each one has real monthly search volume and difficulty pulled from a paid database, dated and sourced, before anyone signs anything.
Contractors & Trades
20 industries
HVAC, Roofing, Plumbing, Electrical, Landscaping, Solar and more.
Professional Services
16 industries
Law Firms, Dental, Real Estate, Insurance, Chiropractic, Med Spas and more.
Small Business
9 industries
Restaurants, Gyms & Fitness, Spas & Salons, Photographers, Nonprofits, Churches and more.
Let's look at your actual results page
Tell us the work you want more of. We will pull the live search results for it and send you what we find, including when the answer is that it is not worth chasing.